Siam Body & Soul

Siam Body & SOul

Objective

Our goal was to differentiate Siam Body & Soul as a wellness brand and increase sales. We proposed an overall refresh and uplift of the brand, which was a slightly outdated.

Solution

The first step was to research and see how customers perceived the brand.

Following that we created a brand story with the tagline  ‘Feel Good, Do Good’. The concept was that once people took care of themselves, mentally and physically, (“Feel Good”) they would be in a great position to “Do Good” to their families and community.

We incorporated the brand story and concept into a photoshoot, video shoot, graphic design for social media and new logo. We then created content for their new blog and social media, along with targeted social ads. We also suggested a unique tea blend in the waiting area to welcome guests to the salon.

We created the following:

• Photoshoot & Videoshoot
• Website
• Content strategy
• Social media content
• Blog content
• Video content
• Brand story development

Results

We transformed their customer experience, created a new brand story, and a new web presence. Website enquiries increased by 38%.

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